- September 27th, 2011
- Jackson Parker
LightSquared CEO Publicly Addresses GPS Interference Concerns
This week LightSquared is pulling out all the stops in a very public attempt to gain national support for its proposed wireless network. The company purchased several ads in publications such as The Wall Street Journal, the New York Times, Market Watch and the Washington Post.
The paid advertisements took the form of a direct letter from LightSquared’s CEO to the American public. The letter presents some compelling reasons why LightSquared’s network is good for the country and the US economy. The company also appears to be defending itself by shifting the blame onto others.
In the letter, LightSquared CEO Sanjiv Ahuja claims that LightSquared has solved the problem of rural telecommunications, successfully addressed FCC concerns that its technology interferes with GPS devices, and will create thousands of jobs in the process. “The current nationwide wireless providers have failed to innovate and in the process have failed to keep pace with consumer and technological demands,” Ahuja said in the letter’s second paragraph.